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6 Questions to Ask Your Stylist before a Color Change


Rebecca Friedman, celebrity colorist expert at Goodform Salon in Hollywood (Kim Kardashian’s exclusive colorist) gives her tips on the best questions to ask your stylist before you color, and how to find the right tone for your hair’s texture.

Sometimes our biggest fears can create the most exciting changes, and for most women, a change of hair color can be dramatic and scary.

6 QUESTIONS TO ASK YOUR STYLIST BEFORE A COLOR CHANGE:
1.     What is a realistic level of lightness for me to achieve given my current hair color? 

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Picking the Perfect Berry Color


The juiciest gossip in Hollywood is very berry.

There’s a berry craze in Hollywood, Blake Lively (although short lived) and Amy Adam’s strawberry blonde hair is FRESH and consumers are into it. Krista Beahm from patrick mcivor color studio picks the perfect formula for this juicy color.

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Katy Perry Temporarily Goes Ginger


Katy Perry transitions to a new secret hair color.

What color do you think Katy Perry's hair will be next? Currently it is red as she transitions to a new secret color. Perry wrote on her twitter, “2get to goal I have 2b GINGER for 3WKS,”

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Agadir Argan Oil Hair Treatment


Want to know a secret? Agadir Argan Oil can improve your hair color results.

Carlos Gonzalez, owner of Tangles Salon in Bloomfield, NJ, and a master stylist and educator for Agadir International has discovered a trick that improves his results every time he colors a client’s hair. To prep the canvas and make the hair more receptive to color, Gonzalez applies a few drops of

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Harmony Contradicted


Behind-the-scenes look at the The Colorist February 2011 cover

Goldwell artist Deborah Gavin created three distinct looks within the Harmony Contradicted collection, showcasing the trend's styling versatility. "The colors are 'matte' so they take on a different nuance. It creates a new interest unlike anything we have done before."

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Ombre/Puddling Coloring Technique Demonstration


Krista Beahm shares her signature Ombre technique.

Krista Beahm and Patrick McIvor demonstrate how to do the Ombre/Puddling coloring technique.

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Colorazzi: Katherine Heigl


Color by Kim Vo ̄ , celebrity colorist, salon owner and product developer

You loved Katherine Heigl’s signature blonde locks on Grey’s Anatomy and in her titillating comedy The Ugly Truth, but now colorist Kim Vo ̄ , who owns four eponymous salons and a swiftly growing haircare empire, wants you to see this megawatt star in a whole new light...as a sumptuous brunette!

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Marie Ferro demonstrates proper color correction


Color correction is always the trickiest part of the professional color business, but there are some slick techniques coupled with wise color selections that can make every correction a big success. This month, colorist Marie Ferro turns a seriously faded coloration with multiple tonal disasters to a fabulously faux-natural look.

"Because most of my clients are in the entertainment business, they've presented me with plenty of color correction challenges over the years. Hair is a major tool in portraying different characters on-screen and, because show business is all about image, it's equally important that their haircolor designs look drop-dead gorgeous off-screen.

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Colorazzi: Megan Fox


Color by George Papanikolas of the Andy LeCompte Salon in West Hollywood, CA

Even though George Papanikolas is fresh off the frenetic Britney Spears Circus Tour (where his grueling schedule included doing the ring-mistress’ hair for 36 shows in 32 cities in just 10 weeks!), he still takes the time to chat it up with The Colorist about another of his fetching damsels: actress Megan Fox, whose starring roles in upcoming movies Jennifer’s Body (2009), Jonah Hex (2010) and The

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Dreaming in Color


Wella Professionals’ Eva Scrivo dreams up a new set of rules for haircolor on the Catherine Malandrino catwalk.

“I gave to a pink the nerve of a red. A neon pink; an unreal pink—shocking pink.” So purred surrealist fashion designer Elsa Schiaparelli—who in the ‘30s introduced the fashion world to that electrifying hue, hot pink, and partnered with artist Salvador Dali to transform a shoe into a hat.

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