Haircolor How To: Red Velvet by Dustin Stone

Colorist Dustin Stone recently created this decadent, red velvet hair color for his client. Subtle, sultry crimson blends down into vibrant, fiery red for a rich, bold effect. Below, Stone shares the steps he took in creating this gorgeous hair color.

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Hot Product: ColorpHlex Protects and Strengthens Hair

Hair coloring just got stronger! A new step has been introduced that makes hair look and feel healthier and shinier than ever before and ColorpHlex is leading the way. ColorpHlex is a 2 step color strengthening additive. It improves the strength and quality of the hair from the inside out.

Easy Rosé Ombré Technique by Doreen Guarneri

Doreen Guarneri, Co-creator and Global Artistic Director of American Culture brands and owner of The Look Spa Salon in Greenlawn, NY, achieves an outstanding rosé ombré with Pure Color and pure BLENDS. Here's how she gets the looks:

Haircolor How To: Blonde Ambition by Karli Engelage

Alexa Parker Morrison recently underwent a hair color transformation, replacing her grown-out, magenta strands with a new, beautiful blonde.

From Red to Blonde by Nicoletta Whitaker of Aureilo Salon

When Nicoletta Whitaker of Aureilo Salon had a guest request to change her haircolor from red to blonde, she knew she was in for a challenge. She informed the client that it would not happen over night and would take multiple visits, but both were up for the challenge and this is how it went down.

Guest Blog: Make Every Ounce Count

by Patrick McIvor

As we are opening our new studio and placing all of our opening orders, the cost of goods has quickly become a reality and concern, because being profitable is what keeps businesses open, gives people jobs, and provides guests a place to have their hair done. Heck, I don’t know a single salon that says "charity" on their front door.

Haircolor How To: Recreate Julianne Moore's "Ronze"

This awards season, “ronze” has been all the rage on the red carpet. With hints of copper and auburn, this red-meets-bronze hue is likely to be a major trend in 2015, and is currently being sported by an array of A-list redhead, such as Julianne Moore. Below, PRAVANA Global Creative Advisor Sherri Jessee shares her tips on how to replicate the look.

Industry News: PRAVANA Appoints Sherri Jessee as New Global Creative Advisor

Professional hair color brand PRAVANA recently announced Sherri Jessee as the brand's new Global Creative Advisor. Internationally renowned as one of the very best in the beauty business, Sherri’s expertise and unique creative vision will serve as a driving force behind many of the brands efforts in 2015 and beyond.

Haircolor How To: Silvery Teal by Maria Santana

Pravana Guest Artist Maria Santana created this gorgeous, silvery turquoise hair color. The grey-silver hue is perfectly on-trend, while the touch of turquoise adds dimension and fun to the look. Get the formula to recreate this look, below.

Colorist Education: Register Now for 2015 Classes at the Goldwell KMS California Academy

Ready to polish your skills and achieve creative excellence? Get inspired with new courses from the Goldwell KMS California Academy! The expert educators at Goldwell and KMS California have crafted the ultimate course roster that will take your skills to the next level and help grow and support your business.